Data
The common data model is what makes our products scalable. The data surface for every client is different, so we must build with flexibility in mind from day one.
Users
Our user-centric practices mean that the user is at the heart of every product. Their involvement throughout our process keeps us honest every step of the way.
Visuals
The agile development principles we’ve adopted enable us to iterate towards the best possible outcome. Feedback gathered at the end of each cycle drives the actions of the next.
Design is not just what it looks like and feels like. Design is how it works.
Steve Jobs
Our multi-step, repeatable process is supported by executive sponsor involvement with decision points at several key stages.
This gives us the flexibility to design and build and provides transparency to the sponsors.
Neil's Product Development Blog 